3 things to avoid on Instagram

Engagement pods

The like for like, comment for comment pods/groups that you may well see on social media aren’t worth your time or effort. These pods guarantee a certain number of comments or likes on your post, but these are worthless if it’s not your ideal customer (AKA people who intend to buy from you) and usually it’s just other business owners who are selling exactly the same thing as you.

Instead focus on building relationships with the people who do follow you and engage on your posts. You’ll see far better results (actual leads and sales) from that effort instead.

The latest algorithm trick

It’s tempting to keep an eye out for a glitch in the matrix… Some little hack that will propel you to go viral, but I hate to burst the bubble. Those hacks are weeks/months old by the time they reach the wider society. By which point Insta is already onto it and stopped it from having the same effect it once did.

Instead, spend time getting to know what really works for your account. Look at the insights and see what your audience are engaging with and see if you can do more posts like that and build on that engagement.

Batch cold DM

No, no, no… 100X no! If it’s making your sleazometer go off the chart, then chances are you shouldn’t be doing it. Sure thing, selling is a numbers game. But these days people value integrity. The standard cold pitch DM’s are a bit notorious and get very little positive reaction.

Instead, create content that has people sending YOU DM’s… So you don’t even have to think about ever cold pitching ever again!

This is something you can learn in Conquer your Content… My 8 wk 1:1 content strategy coaching, for those looking to create a sustainable content plan for their business that actually gets leads and sales. 

So, there you have it… 3 things you should avoid doing on Instagram. For more Instagram tips, check out my FREE Instagram audit.

3 things to avoid on Instagram | Content Clarity | The like for like, comment for comment pods/groups that you may well see on social media aren’t worth your time or effort. These pods guarantee a certain number of comments or likes on your post, but these are worthless if it’s not your ideal customer (AKA people who intend to buy from you) and usually it’s just other business owners who are selling exactly the same thing as you.
Pamela
Pamela

Marketer | Business Owner | Content Creator
My goal is to enable small businesses, entrepreneurs and start-ups and help them realise their full online potential.

5 ways to kill the overwhelm in your business

5 ways to kill the overwhelm in your business

Running a business isn’t easy, but if you’re like me… you wouldn’t change it for the world!  There are times when the day to day running of the business can be overwhelming and before you know it, you feel stuck fast in a place where catching up feels unlikely. But, I’m here to get you

Read More »
4 mistakes to avoid when creating an online course

4 Mistakes to avoid when creating a course

Rewind to 2018 and when I first launched Content Clarity. As I already knew I was entering the coaching space, I knew courses were an essential part of my offer suite. So I launched with 3 courses. Now, I did pretty well considering I had an audience of zero. I made $500 (respectable!) But over

Read More »
3 Systems to simplify your social media content creation

3 Systems to simplify your social media content creation

Creating content for social media can often leave people feeling overwhelmed and lost. But writing those captions, or creating those graphics doesn’t have to be something that stops you posting consistently on social media. With my favourite 3 systems for creating social media content, you can find your groove and keep showing up, knowing what

Read More »
3 things to avoid on instagram

3 things to avoid on Instagram

Engagement pods The like for like, comment for comment pods/groups that you may well see on social media aren’t worth your time or effort. These pods guarantee a certain number of comments or likes on your post, but these are worthless if it’s not your ideal customer (AKA people who intend to buy from you)

Read More »
How to attract your dream clients

How to attract your dream clients

When it comes to content, whether that’s social media, blogs, podcasts or YouTube videos, it is all too easy to fixate on the ‘end goal’ AKA the sale. And so many business owners and entrepreneurs find themselves getting drawn into ‘buy my thing mode’. But It’s important to spread your content out and cover all

Read More »
3 reasons people decide to buy from you

3 reasons why someone decides to buy from you

Ask any entrepreneur what makes people buy from them and you’ll probably find that the most common answer is the product/service. Sure that’s part of the puzzle, but would you be shocked if I told you there’s way more to it than just the product/service alone? Think about it… You go to buy a new

Read More »