5 Video editing tools for business

Many people put off using video in their content marketing strategy because the skill gap when it comes to the editing. But it doesn’t have to be complicated.

Let me share with you 5 simple video editing tools for your business, that won’t leave you feeling overwhelmed.

iMovie/Windows Movie Maker

Whether you’re team Apple or team PC, they comes with a free video editing software. Better yet, both are totally free!  So why you wouldn’t you turn to them first, right?!

Once you understand the basics of trimming and piecing clips together, you’re laughing. You’ll be doing all sorts of cool things, like animated text in no time!

I do have to say you’ll outgrow Movie Maker, before you’ll outgrow iMovie. But don’t for one minute think you need to rush down to Apple and spend thousands on a Mac (you know I like to busy myths right!). Check out my next tool!

Adobe Premiere Elements

The big guns use Adobe Premiere Pro, but don’t jump straight into the deep end. Start off with Premiere Elements first. It’s a one off payment of around £80 (cheaper than a Mac!) and you really won’t need more than this.

This beauty has 2 editing views, inbuilt tutorials and templates. It really does hold your hand through those initial stages.

premiere_elements

VivaVideo

For editing on the go, or for those who are just using their phones, VivaVideo has it all.

Very user friendly and does everything you really need to edit video for social media. Including filters, text, music and layering one video on top of another (great for tutorials, or maybe you want to show a powerpoint slide)

Adobe Rush

Another mobile app, which is free with an option to upgrade is Adobe Rush. If you have an Adobe subscription, them you can sync your account, so you can editing on both mobile and desktop Premiere Pro.

Again you can do all the video basics you really need to quickly.

adobe_rush

Kapwing

Now, if you’re doing video for social media, then subtitles are an absolute must. With 80% watching with the sound off, you really need to get your point across somehow.

Kapwing is great for adding subtitles to your finished video. Simple upload and use their auto transcribe tool to add your subtitles. You’ll want to sanity check these (especially is your accent is as thick as mine!)

This tool is free for videos up to 7 minutes in length.

kapwing video editing tool

There you have it, my 5 simple video tools for editing social media video for your business

5 Video editing tools for business

Pamela
Pamela

Marketer | Business Owner | Content Creator
My goal is to enable small businesses, entrepreneurs and start-ups and help them realise their full online potential.

3 Sleezy Instagram Sales Tactics to Avoid

3 Sleezy Instagram Sales Tactics to Avoid

With Instagram use on the rise, it’s obvious to see why you’re considering it for your business. But when it comes to selling on social media, there’s 3 Sleezy Instagram sales tactics to avoid, but don’t worry… Because I’ll keep you right! 1. Sliding cold into the DMs It’s the cardinal sin! I’m sure if

Read More »
3 ways blogging adds value to your business

3 ways Blogging adds value to your business

Starting a business blog is a very wise decision for any business type, size or niche. It’s becoming more and more important to not only develop and grow an online presence thesedays, but also to be able to communicate and engage with your potential customers… And how bestto do that than by crafting blog posts

Read More »
Instagram Reel Dimensions

What are Instagram Reels Dimensions

If like me, you’re obsessed with Reels, you might well be wondering about the Instagram Reels dimensions? I know I did… But I’ve worked it out (so you don’t have to!) But first up, let’s talk a little bit about Instagram Reels and why they are so marvelous for your business. 1. What are Instagram

Read More »
3 ways to provide valuable content to your online audience

3 ways to provide valuable content to your online audience

You’ve got a growing online audience, but you’re struggling to know how to provide valuable content & what to say to them to keep them interested and coming back for more on your social media channels, blogs, podcasts and YouTube videos. So, let me tell you 3 ways you can engage your online audience and

Read More »
Why not having a content strategy is killing your business

Why not having a content strategy is killing your business

Getting your content strategy right for your business can sometimes feel a little bit like a wacky races, but it really doesn’t have to. Getting your strategy right is one of those things that once you get clarity on it, it’s a little like plug and play. Don’t skip the first step So many business

Read More »
3 ways to grow your email list

3 ways to grow your email list

Are you looking to grow your email list? Email lists are a valuable asset in the marketing world… Why? Because you own it! No algorithm change is going to pop up and instantly wipe out your reach overnight. So If you haven’t already set up an email list for customers, or potential customers, then go,

Read More »