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Category: Content Planning

3 Content Strategy Must Haves for 2021
Content Planning

Must have content strategies in 2021

With the New Year just around the corner, you may be reflecting on what content strategies your should be taking with you into 2021. We’ve seen the rise of TikTok, the introduction of Instagram Reels & LinkedIn has even added Stories to its platform. So, with all these shiny new things to consider… What are

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3 Types of content you need to have in 2021
Content Planning

3 Types of content you need to have in 2021

Content marketing strategy has come a long way since the internet first started. Just having a presence on a website was ‘enough’ to sustain your business. But fast forward to 2020 and it’s a whole new ball game. But that doesn’t mean it has to be difficult or stressful… Heck no! I’m going to tell

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3 ways to provide valuable content to your online audience
Content Planning

3 ways to provide valuable content to your online audience

You’ve got a growing online audience, but you’re struggling to know how to provide valuable content & what to say to them to keep them interested and coming back for more on your social media channels, blogs, podcasts and YouTube videos. So, let me tell you 3 ways you can engage your online audience and

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Why not having a content strategy is killing your business
Content Planning

Why not having a content strategy is killing your business

Getting your content strategy right for your business can sometimes feel a little bit like a wacky races, but it really doesn’t have to. Getting your strategy right is one of those things that once you get clarity on it, it’s a little like plug and play. Don’t skip the first step So many business

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3 ways to grow your email list
Business

3 ways to grow your email list

Are you looking to grow your email list? Email lists are a valuable asset in the marketing world… Why? Because you own it! No algorithm change is going to pop up and instantly wipe out your reach overnight. So If you haven’t already set up an email list for customers, or potential customers, then go,

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3 must have videos for social media
Video

3 must have videos for social media

Videos for social media are up there as one of the most powerful content types, with video placements ranging from short form Instagram Stories, to longer form executions, such as YouTube & IGTV. But what I want to cover today is tactics… Strategy! It’s all well saying you’re going to commit to using IGTV or

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ABOUT ME
Content creation courses for entrepreneurs and small businesses scotland
Hi, I'm Pamela...

I get a kick out of enabling start-ups and business owners, like you, realise their full potential online through the art of content creation.

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